
The H&M Group are set to launch their new fashion brand & Other Stories next spring, offering a wide range of ready-to-wear, accessories, bags, shoes and beauty products with an attention to detail and quality, and with a similar price point to their sister brand COS. If they do what they did for Weekday and only launch it in pretty much every European country except England I will screw. Need that Stockholm wardrobe ASAP.






Ah, they better launch it in the US, looks awesome!
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I can't wait for H&M to launch their new fashion brand! Excited!
ReplyDeleteI've also just heard Givenchy for H&M?! whaaaat!
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Excited ! It looks great !! :D
ReplyDeleteThanks for sharing this. COS are so on it, I hope this will be just as good.
ReplyDeleteEXCITEMENT!
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They are deffo launching in the UK, recruitment for Store manager has already gone up x
ReplyDeleteP.s I am a H&M employee
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ReplyDeleteWeekday isn't part of H&M - that's why they can be selective with their locations. H&M bought only the Cheap Monday part of Weekday, that's why you have it at every corner. As annoying as it is, if you'd have a Weekday everywhere it would lose a bit of its appeal.
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